Telling Comeback Stories with Bellin Health Titletown | Zizzo Group

Telling Comeback Stories with Bellin Health Titletown

Whether sports-related or caused by normal wear and tear, injuries suck – we have quite a few people here in our office who can attest to that. But you know what doesn’t suck? Comeback stories. It’s this personal experience with “road to recovery” stories within our own team that made the work we do with Bellin Health Titletown such a perfect fit.

When Bellin Health opened its state-of-the-art facility in the heart of Green Bay – also known as “Titletown” due to the 4-time NFL Champion Green Bay Packers – they knew they wanted to inspire athletes and non-athletes alike. The best way to do so? Tap into the power of social media with some real, impactful storytelling.

Working with the Bellin Health team, we shaped its social media strategy and created engaging, relevant content that not only showcased its world-class facility, but the doctors, trainers and staff that help members achieve their goals day in and day out.


“We found the process of launching all of our social media platforms to be seamless, insightful and well organized,” said Michelle Erdmann, Team Leader of Fitness and Wellness Services at Bellin Health. “Not only is Zizzo precise in their deliverables, the monthly metrics they provide have been very useful in the changes we have made for best use of our resources.”

It just goes to show that in social media, as well as recovery, a helping hand will help you climb to the top, make your triumphant return and achieve your goals.

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