Virtual 360° Interactive Tour Drives Enrollment for Marquette University High School

Marquette University High School (MUHS) in Milwaukee, WI actively recruits talented high school students and their parents throughout the year, in a highly competitive environment.

MUHS hired Zizzo Group to create a tailor-made digital solution that would attract students to enroll at any time of the day. The goal was to highlight the school’s various offerings, campus, and culture while simultaneously reaching out to parents and prospective students of all ages.

The ZG team created the Hilltopper Home Tour, a virtual tour that combines user-immersive digital experiences to appeal to younger audiences, curated video content, and stunning 360° images for others. The tour provides a seamless welcome to future MUHS students with personalized tours and engaging gamification components such as a virtual avatar creator and an in-site scavenger hunt that users can complete to redeem MUHS spirit wear. Parents can also take their own tours to gain valuable insights into student life, the admissions process, and all of the unique opportunities their sons will be provided as future MUHS students.

Discover how ZG’s virtual interactive services can help your brand boost engagement.