Understanding who you’re talking to is the foundation of good marketing strategy. Let ZG help you market smarter with this free audience persona template!
While content creation is crucial for brand success, coming up with new ideas on a regular basis can be a major challenge. But don’t panic! We got you, fam.
While a top ten ranking on the first page is still something to shoot for, in 2020, there’s a new SERP sheriff in town. Enter: Position Zero.
Reflections on 2019 help us to gear up and charge into 2020 with renewed purpose. Get ready for the New Year with this 12 Days of Zizzmas preview.
Learn how a good landing page can increase the effectiveness of your digital marketing by increasing your audience insights, campaign measurability and lead conversions.
As audiences evolve and the needs of our clients change, the work of ZG’s PR team follows suit. At its heart, the goal of PR is to help our clients protect and maintain a positive image in the public eye. Sometimes we create that image. Sometimes we introduce it. Often, we teach our clients how … Continued
The world of SEO is always changing. This year, look for a shift in focus toward making content not just searchable, but usable and relevant.
Find out how new design trends are mixing with old standards to create something unique and memorable.
This year, interactive will be all about creating smarter, more accessible opportunities for brands to engage with their audiences in the digital space.
Find out how to make your digital media campaigns dynamite with a laser beam that are guaranteed to blow your mind this year.