The difference between HTTP and HTTPS? Data security. Find out how missing SSL certificates can impact user experience, content strategy and website trust.
Account service isn’t for everyone because you have to be everyone. From hostage negotiator to forester, learn about the many hats AEs have to wear.
When he’s not laughing at our Packers-induced anguish, Adam Kuhn lends some data-driven street cred to everything from information architecture to SEO strategy.
Technology is presenting some crazy cool opportunities for marketers these days. Brands are taking on new dimensions, literally, through VR, AR, MR, gaming and voice activation. But how does a brand effectively harness that technology for marketing initiatives?
A recent visit from the UW-Madison AdClub had a group of ZG-ers reminiscing the passions, opportunities and plain dumb luck that got us to where we are today.
[Editor’s note: I promise this isn’t another “Old Man Yells at Cloud” type of blog!] As a 20-something member of the Millennial generation (I also realized in writing this, I’m one of the youngest people in the office), there are few things as cringe-worthy as an analysis of our consumption habits. Why aren’t more Millennials … Continued
Here’s a scene: It’s a weekday morning. You’re stuck in traffic on your way into work. You flip on the radio to catch up on news and tunes. Between sips of coffee and taps of brakes, the station breaks for commercial. And then it starts – an unnaturally fast, incomprehensible rush of advertising madness that leaves … Continued
Between his natural affability, willingness to learn, and sense of humor, Joe Zizzo proven to be a great addition to our account services team and agency as a whole – boss’ son or not.
While you’ve probably heard the collective screams of social media managers everywhere, Facebook’s algorithm change may not be as bad as it initially seemed.
Move over, Skynet. From AI to featured snippets, this year should take SEO another step closer to search engines that speak the human language.